Case Studies

Real builds. Real numbers.

Every Maxx Effect project ends with measurable outcomes — load times, conversion lift, hours reclaimed. The case studies below are real. Some clients we name, some we keep confidential. The work and the outcomes are real either way.

Custom CRM · AI Automation

AI-powered CRM for a 180-employee immigration law firm

7,000+ active cases, 200,000+ documents indexed

Replaced a 9-second-per-page legacy case management platform with a Next.js + Supabase build. AI document intake, semantic vector search, RBAC across 180 employees, full HubSpot integration. Document handling collapsed from 18 minutes to under 90 seconds.

  • Page load
    9s → 1.2s
    −87%
  • Document handling
    18min → 90s
    −92%
  • Intake routing
    4hr → 30s
    −99%
  • Documents indexed
    200,000+
    semantic
  • Next.js 14
  • Supabase Postgres
  • Claude / GPT-4
  • HubSpot
  • Vercel Edge
Read the full case study
Production homepage of Elizabeth Rosario Law — bilingual immigration law firm site we built. Founder photography, 10,000+ families helped stat row, click-to-call header CTA.
Web Design · Bilingual · Legal

Bilingual immigration law firm website — 50-state click-to-call practice site

17,000+ tracked inbound calls per month

Built the marketing website for the same 180-employee bilingual immigration firm as the CRM case study. Click-to-call architecture optimized for paid social, full English + Spanish parity, Aircall + HubSpot attribution loop, two-location LocalBusiness schema with 50-state areaServed. The marketing surface that feeds 5,000+ HubSpot leads and 1,000+ consults sold per month.

  • Inbound calls
    17,000+/mo
    attributed
  • Leads
    5,000+/mo
    HubSpot
  • Mobile LCP
    <2s
    on 4G
  • Language parity
    EN + ES
    full localization
  • Next.js (App Router)
  • Mobile-first
  • Bilingual i18n
  • Aircall + HubSpot
  • Vercel Edge
Read the full case study
Marketing · Local SEO · Home Services

A measurable growth engine for a pressure washing company

From flying blind to seeing which marketing books jobs

Pepper's Pressure Washing, an established Charleston company with hundreds of five-star reviews, had no way to measure its marketing. We built the conversion-first website, the local SEO footprint, lead attribution into HouseCall Pro, and full conversion tracking — so for the first time they can see which marketing produces booked jobs. The proof behind our pressure washing vertical.

  • Marketing
    Measurable
    first time
  • Attribution
    Per lead
    into CRM
  • Top channel
    Organic SEO
    best converting
  • Tracking
    GA4 + Ads
    end to end
  • Next.js
  • Local SEO
  • HouseCall Pro
  • GA4 + Consent Mode v2
  • Google Ads
Read the full case study

More case studies will be published as Maxx Effect projects ship. Want to be next? Get a free audit and we'll scope your build.

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